Be My Eyes promo to illustrate the way the application works.
The Be My Eyes application's primary purpose is to connect sighted volunteers with blind or low-vision people. That way, the latter can get help in any situation.
My first challenge here was to choose one of the most common situations where a blind person might need simple assistance via the application. I decided to show them in a grocery store asking about the color of apples. The volunteer I have shown having a coffee in their living room.
The dual nature of this work was dictated by the fact that the two main characters can not share the same environment, and their communication happens virtually via the app. I have shown the interaction between them with simple infographics shaped into a circle to help the viewer read it naturally (left to right, clockwise). That also helped me keep it clean and subordinate to the rest of the picture.
The color palette is partly based on the blue color of the logo (and the key color of the app) and partly on the fact that it is evening on the pictures.
Tasks:
• Figure out the best way to illustrate how the application works.
• Make illustrations of a volunteer and a blind person in their typical surroundings.
• Make layouts for digital publishing with text and without.
• Make an animated version.